The 4-Hour Chef: The New Book with Amazon

I love exploring and try new things. Here: failing my Maid Cafe audition in Akihabara, Tokyo. (Photo: David West)

Never before have I appeared on the cover of The New York Times, and never before have I seen such an incredible response to a single announcement involving me. From the serious (WSJ, New York Observer, Reuters, Guardian UK, etc.) to the hilarious (Gawker’s piece), it’s been a whirlwind.

In this post, I’ll shed some light on my next project, which is a first on many levels.

To start with the obvious, I couldn’t be more excited: Amazon Publishing has acquired my next book, The 4-Hour Chef, to launch its New York-based imprint.

It’s easiest to add my personal comments by putting them inline with the New York Times coverage, which is excerpted below. The official Amazon press release is provided first for context.

My notes are preceded by “TIM.”

Looking forward — and I have every intention of making this the biggest thing I’ve ever done — if you would like to contribute to The 4-Hour Chef (experiments, guest sidebars, recipes, etc.), please let me know here

Amazon Release

Amazon Publishing Acquires #1 and Four Years Running New York Times Best-Selling 4-Hour Guru Timothy Ferriss'”The 4-Hour Chef,” to Launch New York Imprint

SEATTLE, Aug 16, 2011 (BUSINESS WIRE) — (NASDAQ:AMZN)

Amazon.com, Inc. today announced that Amazon Publishing’s first major acquisition by its New York imprint is the next book in Timothy Ferriss’ #1 New York Times best-selling “4-hour” series, “The 4-Hour Chef.” Ferriss is author of the #1 New York Times best sellers “The 4-Hour Body” and “The 4-Hour Workweek,” the latter of which has been sold into 35 languages and has been on the New York Times best seller list for more than four years. “The 4-Hour Chef,” which is expected to be released in April 2012, will be published in print, enhanced digital and audio formats by the New York-based imprint of Amazon Publishing headed by Larry Kirshbaum. Ferriss’ literary agent, Stephen Hanselman of LevelFiveMedia, represented the author in this world rights deal.

The new full-length book builds upon Ferriss’ “4-hour” philosophy by transforming the way we cook and eat. Featuring recipes and cooking guidelines from world-renowned chefs and interspersed with the revolutionary advice Ferriss’ fans have come to expect, “The 4-Hour Chef” is a practical but unusual guide to mastering food and cooking, whether you are a seasoned pro or a blank-slate novice. The book also showcases the very best recipes based on Ferriss’ The Slow-Carb Diet, which thousands of his readers have tested for fat loss and performance enhancement.

“My decision to collaborate with Amazon Publishing wasn’t just a question of which publisher to work with,” said Tim Ferriss. “It was a question of what future of publishing I want to embrace. My readers are migrating irreversibly into digital, and it made perfect sense to work with Amazon to try and redefine what is possible. This is a chance to really show what the future of books looks like, and to deliver a beautiful experience to my readers, who always come first. I could not be more excited about what we’re doing.”

“Like every book Tim has published to date, ‘The 4-Hour Chef’is a watershed work, and an ideal way to launch our new publishing imprint in New York,” said Larry Kirshbaum, VP and Publisher, Amazon Publishing, New York.

Ferriss, nominated as one of Fast Company’s “Most Innovative Business People of 2007” and Forbes Magazine’s “Names You Need to Know in 2011,” is author of the #1 New York Times best sellers “The 4-Hour Body” and “The 4-Hour Workweek,” the latter of which has been sold into 35 languages and has been on the New York Times best seller list for more than four years. He is an angel investor (StumbleUpon, Facebook, Digg, Twitter, et al.), guest lecturer at Princeton University, and faculty member at Singularity University, based at NASA Ames Research Center. Newsweek calls Tim “the world’s best guinea pig,” which he takes as a compliment.

Amazon Publishing is the publishing arm of Amazon and encompasses the imprints AmazonEncore, AmazonCrossing, The Domino Project Powered by Amazon, Montlake Romance, Thomas & Mercer and the New York-based imprint. For more information about all imprints of Amazon Publishing, visit www.amazon.com/amazonpublishing. Amazon Publishing is a brand used by Amazon Content Services, LLC.

(The full press release can be found here)

The New York Times Coverage

Amazon Set to Publish Pop Author

SAN FRANCISCO — Amazon moved aggressively Tuesday to fulfill its new ambition to publish books as well as sell them, announcing that it had signed Timothy Ferriss, the wildly popular self-help guru for young men.

TIM: You can’t win all the PR positioning battles, but I certainly view myself (and my writing) as female-friendly and age-independent. Facebook Fan Page and blog analytics show a 60/40 male-female split, and the latter percentage is growing faster than in any year prior.

The terms were not disclosed. But Mr. Ferriss said in an interview, “I don’t feel like I’m giving up anything, financially or otherwise,” by signing with Amazon.

TIM: I feel this way for many reasons, one of which is the statement that an Amazon rep made to Publishers Lunch: “Our intention is to make this book available to any retailer who would like to sell it in any format.”

Amazon has been publishing books for several years, but its efforts went up several notches in visibility when it brought in the longtime New York editor and agent Laurence Kirshbaum three months ago as head of Amazon Publishing. “I hope we can do some exciting, innovative things,” Mr. Kirshbaum said on Tuesday. “But I don’t want to overpromise.”

Or get his friends in the business worried. “Our success will only help the rest of publishing,” he said.

Traditional publishers do not necessarily believe that. Some are downright nervous about the intentions of Amazon, with its deep pockets and a unparalleled distribution system into tens of millions of living rooms and onto electronic devices.

Some independent bookstores have already said they do not intend to carry any books from the retailer, not wanting to give a dollar to a company they feel is putting them out of business.

TIM: I truly believe that Amazon can change all of publishing for the better, and it’s important not to make “technological change” synonymous with “Amazon.” Much as the Harry Potter series helped spread literacy around the world — all while not “stealing” market share from other fiction — I think the innovation of Amazon can drive more total book sales across all formats, and it need not be zero-sum.

It’s important to realize — as I see it — that Amazon needs and wants great books from other publishers more than it needs its own publishing arm. Is Amazon going to publish 300,000+ books a year on its own, signing each of those authors? Of course not.

Second, just because more ebooks are sold than print books in a given time frame, that doesn’t mean that print is going away, or even that print *has* to decline. Looking at my own experience and that of my friends, Kindle users buy more books after their Kindle purchase than before. I’m happy to have 20 unread books on my Kindle, but I won’t buy 20 physical books to stack on my counter. These 20 unread books do NOT displace print purchases I would have otherwise made; they’re ADDITIONAL books I never would have bought on paper.

Third, in the long, long run, physical books will have to become art — physically beautiful and superior to an e-book in some aspect of the user experience — to sell. Prime examples include books from Phaidon, Chronicle Books, and Melcher Media. Make no mistake: “real” books will continue to sell for a long time, but, as with any free market, the biggest winnings will go to those publishers and bookseller who adapt best.

The takeaway: there are different ways to adapt besides embracing digital, and there is room for multiple winners.

Mr. Ferriss’s first book, “The 4-Hour Workweek,” has been on The New York Times Advice best-seller list for 84 weeks, and his second, “The 4-Hour Body,” for 33 weeks. Both are published by Crown, a division of Random House.

Amazon will publish his next work, “The 4-Hour Chef,” in the spring — as a hardcover, an e-book and an audio book.

The 34-year-old Ferriss is a natural choice to be the first Amazon Publishing writer. He is adept at new media (270,000 Twitter followers), expert at publicizing himself (the readers of Wired magazine gave him the self-promoter of the year award in 2008), and a start-up investor who sees nothing but shiny promise in technology.

“Amazon has a one-to-one relationship with every one of their customers,” the writer said. “You can just imagine the possibilities that opens up.”

Mr. Ferriss said he had approached Amazon about a book deal. Crown did not get a chance to match the offer because in the writer’s view, it never could have.

“The opportunity to partner with a technology company that is embracing publishing is very different than partnering with a publisher embracing technology,” he said.

TIM: My quote above is on point and 100% accurate, but the preceding sentence — “Crown did not get a chance to match the offer because in the writer’s view, it never could have.” — could lead people to the wrong conclusions about my decision.

Crown is, in my opinion, THE team to bet on among the “Big Six” publishers (see the list in my earlier post, “How Authors Really Make Money”). If it were a question of which “publisher” to go with, I would choose Crown again in a heartbeat, 10 times out of 10. The proof is in the pudding: they’ve done an unparalleled job with both The 4-Hour Workweek and The 4-Hour Body, and their bestseller track record extends from there. I had a wonderful experience with them.

Choosing to work with Amazon (I kept Crown informed of this before the news came out) was a complete category leap. It was, in my mind, like moving from The New York Yankees to The LA Lakers: from best-of-class in one sport to best-of-class in an entirely different sport. No one in publishing has the assets, resources, and capabilities that Amazon has; it was a once-in-a-lifetime chance at an industry first. I fully intend on maintaining a great working relationship with the entire Crown team, who are some of the most capable people I’ve ever met in any business. They know that my lifeblood is experimentation, and they have been incredibly understanding about what was a very emotional decision for me.

Mr. Ferriss has risen to mass popularity by explaining to readers how to get the most change in their lives for the least amount of effort. His books promise to help readers lose pounds through “safe chemical cocktails” and odd food combinations, gain muscle in a month with only four hours of gym time, produce 15-minute female orgasms, and sleep two hours a day and feel fully rested.

At a moment of great restlessness in publishing, Amazon is offering its own appealing shortcuts to fame and fortune. E-book sales are rising significantly, prompting struggles over royalty rates. Publishers are reluctant to raise them but writers have a useful wedge in Amazon, where they can self-publish and, at least in theory, make more.

(The full NYT piece can be found here)

###

Back to Tim

Just in case you missed it, I’d love to hear from you.

I have every intention of making The 4-Hour Chef the biggest thing I’ve ever done, and the launch will be unlike anything the world has ever seen.

If you would like to contribute to The 4-Hour Chef (experiments, guest sidebars, recipes, gear, etc.), please let me know here.

Pura vida, all 🙂

The Tim Ferriss Show is one of the most popular podcasts in the world with more than 500 million downloads. It has been selected for "Best of Apple Podcasts" three times, it is often the #1 interview podcast across all of Apple Podcasts, and it's been ranked #1 out of 400,000+ podcasts on many occasions. To listen to any of the past episodes for free, check out this page.

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226 Replies to “The 4-Hour Chef: The New Book with Amazon”

  1. I though you were done with writing books for a while! 😉 my wallet is unhappy that I have to buy another TimTim book, but that’s how it must be.

    Quick question- are there any paleo recipes in the book? Will it elaborate more on the science behind the slow-carb diet? I’m the biggest nerd you’ll ever meet when it comes to diets so I’d love to see it!

    Thanks

    Will

  2. I couldn’t put the 4 hour body down.. I bought it on kindle and read it using my Samsung Galaxy Tab (and phone as well).. The other day, I had to drive 3 hours to another City and I wished I could press a button and make my kindle start reading out loud to me..

    (please tell me if this is already a function that I haven’t figured out yet!!)

    1. Actually, it is! There’s a text-to-speech mode. I don’t remember how to get there without my Kindle in front of me, but it’s probably in your manual.

  3. Mr. Ferris,

    I’ve been a fan every since the release of The Four Hour Work Week. I think you have done a lot of good for a lot of people. I have been an expat now for three and a half years and was inspired by you to take the leap. My life has been incredible since your book helped me reach escape velocity. Here are a few good articles I am sure you will all enjoy.

    http://www.theruggedgent.com/2011/02/27/what-is-a-gentleman-2/

    http://www.theruggedgent.com/2011/07/17/what-is-a-dandy/

  4. Hey

    Congrats. The four hour chef will be great. I hate to cook but love to eat. Can’t wait for the cooking tips (although, if I were a better student I would have outsource cooking long ago). The next, next book should be ‘the four hour mind: how to hack the human brain!’

  5. Tim! I loved your interview with David DeAngelo. I’ve been doing BJJ for a couple of years and I seem to be the slowest learner ever.

    I’m determined to become good by figuring out what more successful grapplers do differently. Any advice at all?

  6. Hi Tim,

    Congratulations if it is anything like your other books I am sure it will be fantastic.

    I must admit, based on some of your blog content, I was expecting your next book to be the 4 hour mind or 4 hour spirit/philosophy were you are travelling the world picking up and testing the best and most effective techniques for mind/mood boosters/brain development/philosophical/spiritual development. issues. It may be something you would think about doing in the future.

    Good luck with the new book, hopefully we will become masters in the kitchen!!!

    Sean

  7. Tim that is awesome I cant wait to see where this takes ebooks. I am imagining interactive versions with links and videos and all kinds of cool stuff?!

    As for the 4-Hour Chef, you need to check out Spencer Walker from “Cook to Bang” I have a feeling that you will love his recipes and writing style.

  8. With all the philosophy throughout his current two books I was guessing his next book would be “The 4-Hour Mind” somewhere along the lines of how to spend 4 hours a week to make your mind your greatest ally. It seems like Tim tested his audience for food with that e-book he released a couple months ago. Remember testing people? Best of luck with the book. I look forward to checking it out.

  9. i’ve been on the slow-carb diet for 3 weeks now and am beginning to realize that it’s not for me. i’ve no problems with weight or fat but enjoy experimenting. however, as a caffeine-free vegetarian, i’ve never felt so exhausted in my life. and no, not from not enough calories and the like. because of the DGW days during which i get headaches and after which i get sleepless nights (caffeine and sugar – hardly surprising). it takes me at least two days to recover and quite frankly, with the same boring food over and over again to recover to, it’s simply not worth it. i like your attitude but upon finding out how many injuries you’d had i thought you’re not the person i’d trust with regards to body treatments. so no thanks, the new book is not for me.

  10. Can’t wait. I already experiment a lot with my own 4-hour recipes so I will be really interested in the ideas in this book.

  11. I’ve been trying to do the 30grams of protein within 30 minutes of waking up. I eat eggs but I also like eating hemp seeds and drink a lot of hemp milk for protein. The hemp seeds I saw have carbs. Would I still lose weight eating those for protein in the morning? Are they ok for the low carb diet? Also do you think it’s possible for vegetarians to do the low carb diet? Any suggestions? Thanks!

    1. 1 OZ of hemp seeds has 10 grams of complete protein. Thats good. It has barely ANY carbs at all. 2 grams, with 1 being fiber. It might as well have none at all. Plus, it has 13 grams of good fat. Thats good too. The slow carb diet can be done by vegetarians. Do you have the book? Its all covered in there. You should get the book.

  12. Question:

    I’m trying to find the videos from winners of the round the world trip Tim offered. Really inspirational, so hope someone can redirect me.

    Thanks

  13. At this point, the only mistake you can make is to cross over into mainstream filmmaking. The majority of moviegoers in America would never have the patience to sit through “The 4-Hour Movie.” Or would they?

  14. Best tip from the new book: Goto google, type in the food you have lying and then recipe.

    Example: shrimp butternut squash or mushrooms beef eggs

    Pretty much anything works and google will find you a recipe or 1000 for what you have on hand.

    There is also a bartender web-app like this but you will have to look it up yourself.

    Cheers!!

    Great Job Tim

    btw, A 4-Hour Travel WEBsite could be great, if done right

  15. I’m wary of buying your stuff now, Tim.

    Helped out on the 4HB with a similar survey. Was offered a free copy (had bought one anyway).

    Paid for international shipping (I am in Oz).

    Never saw the book. Emailed your PayPal contacts, Tweeted at you, nothing.

  16. Hi Tim,

    I was actually expecting THE 4 HOUR BABY to come out next but 4HC sounds cool too. I just bought a Kindle this week (how timely) so I will be purchasing your new book. However may I suggest a splash proof Kindle cover to be shipped separately as an accessory to prevent kitchen disasters? By the way I’ll be translating a couple of your post to Hebrew today. I hope you don’t mind – full reference and Amazon links will be added.

  17. Hey Tim,

    Stoked to see your new project finally unveiled!

    I’m a firm believer that cooking well is a key pillar to being healthy, and making healthy+tasty+easy dishes is much simpler than people think.

    Looking forward to see what you can come up with!

    Cheers from Australia,

    Phil

  18. Read 4HWW and 4HB and will also read 4HC.

    Hope it will be as awesome as everything you’ve ever done before!

    Now I’m heading back to my 5-beans-lunch, would also be an awesome meal for your new book though…

  19. Will the food in the book be along the recommendations of meals in The 4-Hour Body (i.e. slow carb meals)?

    Congrats on working with Amazon. I’m hopeful that they’ll actually find a way of releasing your book on the Kindle without OCRing all the text. which seems to be the norm on many books these days.

  20. Hello Tim,

    It was good to see you this weekend, we can talk more about the book and it’s launch date and many more specifics next weekend.

    Best,

    Noel

  21. Hi Tim,

    I have thought of the idea of an academy for awhile. I coached soccer for many years which led to Brazil, world class players, copa cabana fifa agents etc etc. I have thought if a learning centre, school or what have you which taught intensely in one month blocks with world class experts, in dance, language public speaking, so many subjects of learning!

    I have recently found your site and find you to have thought well about the same subjects as well as following them up all round the world.

    I am in Vancouver , Canada and would like to look at starting a learning centre with you.

    Please contact me if your interested.

    John

  22. Hi. Tim

    4 Hour Chef is a good idea. I think a lot of people were kind of confused with the 4 hour body. Partly because of its organization, Partly because of the abundance of medical “stuff”. Overall Something was lacking that prevented normal people(not fitness professionals, or nutrition experts) from dreaming up their own slow-carb recipes. Maybe “healthy” sounded “expensive”.

    4 hour chef will do well because most people who are exposed to the “4 hour” lifestyle want to have the 4 hour body. if the 4 hour chef has clear cut instructions, it will be great. unfortuantely, 4 hour chef has to be innovative with a variety of low cost (for normal people with yearly income less than $35k, less than $400 food bugdet for a family of 4 ) recipes. if it is not innovative, most people will think it is not “4 hour” worthy and the brand will suffer. If it is not low cost, it would seem that tim and the “4 hour body” is all a rich man’s joke to sell product. This will mean that a normal person cannot participate in the “4 hour” world which is really really bad.

    on the upside, there is certainly a great need for such a book. yes, it kind of looks like tim is cashing in, but can we really expect tim to not cash in? he is a entrepreneur after all. “4 hour workweek”, “4 hour body” was created by tim’s profit motive so why should it be different with the 4 hour chef? besides there is a need for innovative cooking.

    A lot of people are doing with less and working more, which means cooking more instead of eating out. of course anything organic/natural cost about 3 times more. And cooking takes time both in the preparation and clean up. So if tim can show a way to cook healthy, inexpensive, and convenient, he might have a winner. Most importantly, he has a built in fan base who are waiting and willing to give anything tim dreams up a try just for the experience.

    Its a tough assignment but I would greenlight the 4 hour chef.

    good luck.

  23. Can’t wait to see what the book will be like. Part slow carb diet, part interesting recipes from around the world? I wonder what Chefs he has worked with to produce the book? Gordan Ramsey would be great to get onboard !

  24. Dear Tim and his team

    I just watched your fabulous conference in TED and I have felt powerful and happy. Your conference is very stimulant, entertainment, funny and interesting. Congratulations.

    I am writing you because I have two goals to overcome, one of them more important for me. so I start by it.

    I am in China studding Chinese.

    Like you, I have always considered very bad at languages but I am very interested in ancient Chinese culture and I said me ” why the hell do not I try?

    I have to say you that I left my country in full crisis, I am Spanish, and I quit my job, I have been almost twenty years working in television… very boring. Now I am here in China, in a small village called Dali, very beautiful and quiet. Oh my god…

    I spend all the day studding and my improvement very very very slow, and I feel a little bit impatient.

    Lately I wonder if I’m really being effective, and for this reason, I am writing you: I want to improve my performance and I do not how.

    You fond the table of kanji and have successfully synthesized in a few sentences of a language structure. Do you think that I should do the same? There is a table of Chinese characters like in Japanese? What do I have to do to learn to study?

    If you have time we could chat via email this issue.

    Thank you very much beforehand.

    Regarding the second problem … is a bit ridiculous and in deep it does not bother me much…

    By the way, my name is Ana.

    thank you so much.

    Ana

  25. looking forward to the next book.

    getting through 4-body

    trying to own my own time.. working a little at a time. I am wondering

    wwtfd – what would tim ferris do?

  26. I’d also like to see some convenient meals with your label in the freezer section of my local grocery… it’s impossible to get a frozen meal without carbs.

  27. Hi Tim,

    I love the 4-Hour Body and am getting results with it already. Today I met a lady who used to be your friend but, four years ago, accidentally pissed you off. She’s a really sweet person worth forgiving.

    Lee

  28. I agree on the Kindle stuff. I got one for Xmas last year and I’ve found it’s broken a mental barrier of mine around buying books. Before I would live off library books (Toronto has one of the best libraries in the world) but now I’m used to paying for books I buy more dead tree versions as well.

    Looking forward to the book. Honestly, if it weren’t you writing it; I probably wouldn’t buy. I consider myself a pretty good kitchen-hacker to begin with. (Alton Brown taught me quite a bit) I’m curious to see what you’ll come up with. Health benefits and versatility of cast-iron pans? Or too much hassle to maintain them?

  29. Meh! I saw you cook eggs and spinach in the microwave in a video.

    You writing a cookbook would be like ME writing a fitness book.

    I guess if you can make some good cash by putting your brand on it and publishing recipes from folks that *can* cook, more power to ya.

    I’ll be skipping this one.

  30. As someone who has bought both the four-hour workweek, and 4HB, I don’t really know why I would buy this new book. You are qualified as a chef? I must have missed that.

    I hope you prove me wrong, but I’m skeptical.

  31. Congrats, Tim!

    Your level of enthusiasm about Amazon in an earlier “Random” vid was about as high as mine always is.

    I love Amazon. Their Prime program has changed the way I buy almost all my non-food products.

    It’s great news that you & Amazon will work together!

    – Jeff

  32. “blog analytics show a 60/40 male-female split, and the latter percentage is growing faster than in any year prior.”

    It’s probably the 4 Hour Body chapter on the 15 minute female orgasm, Tim 🙂

    As a single lady, I’m hoping perhaps I’ll meet a guy who’s financially, geographically and time independent thanks to the 4 Hour Workweek, is totally ripped and has superhuman endurance thanks to the 4 Hour Body and for him to have perfected THAT chapter.

    Now you’re going to teach him how to cook too? Wonderful!!

    If you can just do a further book on the 4 Hour Domestic God – how to use the washing machine, laundry basket and toilet seat, I think you will have

    earned the eternal gratitude of womankind the world over….. 🙂

  33. Tim,

    I was glad you addressed the PR positioning battle of labeling you as a “young men’s self-help guru.” As a female fan of both 4-hour workweek and 4-hour body, I think you do a great job of speaking to all demographics. I’m sure there are plenty of grandmothers out there who have learned a thing or two from your experiences.

    Can’t wait for the 4 hour chef!

    Cheers,

    Katie

  34. Sounds fantastic and a natural follow up to the 4 Hour Body, where you focus on the slow carb diet. I like to be a little more aggressive in my carb knockout approach! I think legumes can be toxic to most peoples’ systems and I have never hound the “digestive aid” need for them when eliminating grains. I eat plenty of vegetables instead and that seems to keep me flowing fine!

  35. I am very excited about this book. Wish it was coming out next week. The slow carb diet helped me lose a ton of weight and get back in shape. Cannot wait to see what this does

  36. Hi Tim,

    Firstly congrats! This is awesome coverage.

    Secondly, you are absolutely the right person to help lead the charge to the new way of publishing. As a very long time fan, I would be disappointed if you didn’t continue to push the boundaries.

    Thirdly, I hope there is a chapter “How to cook the perfect steak” in the 4HC.

    Peace,

    Chris

  37. Congrats Tim! I may be the only person not feeling this idea. Mainly because i am a vegan and don’t think you will have anything in there to benefit me. I congratulate you on your success! On the other hand the four hour travel book sounds like an fantastic idea! Please pursue!

  38. TIM! Congrats and Thank You!! And, I don’t mean just for the upcoming recipes, which I’m sure will be fabulous.

    You’ve given ebook authors everywhere a HUGE boost on so many levels. When I saw the announcement come out in Publisher’s Lunch I did flips through the house!! (okay, more like snoopy dances, but still). What you and John Locke have done this month, in albeit very different types of deals (and content), is more proof that ebooks are not a fad and that consumer-driven content models are (finally!) beginning to replace the old models of publishing. Your leap into that new model helps the rest of us to create additional possibility in our own efforts. We often struggle under the weight of others’ doubt and mountains of resistance to change . . . Meanwhile we pep talk ourselves into staying on that road less traveled, knowing it’s the right one for us. I believe the trailblazing you and others are doing will become Main street by this time next year.

    Another author friend and I took the leap ourselves, and we’re both releasing our fiction in Q4 to Kindle and other digital channels. Publishing no longer feels like navigating land mines in a vehicle someone else is driving! It’s now an exciting journey, full of adventure where I get to do the driving for my own career and content. Many thanks for the tools and inspiration your books have given me. Continued success to you!!

  39. 1- not sure why you failed the Maid Cafe audition…perhaps it was your outfit.

    2- please include some veggie chapters or veggie options in the book.

    3- 4-hour travel sounds great. So does 4-hour wine.

  40. I’ve thoroughly enjoyed the 4HWW and 4HB. I eagerly anticipate your next work. I’m impressed with your ability to continually test yourself and maintain such scientific integrity. Keep up the good work.

    One thought, perhaps you could dive into Religion.

    Its something I’ve personally spent over 4 hours learning and studying obviously, but your spirituality is the glue that holds all these “how-to” experiments together. Perhaps a world tour of the great religious leaders of the day would provide readers with a buffet of options.

    We all have faith in something. Whether our own abilities, our passive income, our political system, or in something we describe as God. For me, after years of research and personal journey, I’ve found Jesus Christ to be the most convincing historically and personally. Many others obviously do not, but not many are capable of articulating their own positions. Perhaps if you start the conversation, a new surge of interest would follow, encouraging others to really get their own belief system in check. God knows, as the world teeters on economic collapse and we are confronted with natural disasters and wars, that we should at least address the main questions of mankind, i.e. How did we get here? Why are we here? What happens after we die? Cool?

    By the way, I’m a huge Crossfit fan and really enjoyed your 4HB coverage. Kelly S. and Brian M. are fantastic.

  41. You are this decade’s Robert Kiyosaki, sort of. People value lifestyle more than they do wealth today, and being strong and healthy is vital to living a good life. Looking forward to the new book, I love to try new recipes.

  42. Any recommendations for pregnant or lactating women will be valuable. My wife and I are planning on conceiving soon!!!

    Cheers!

  43. Congratulations and nice work on keeping ahead of the market.

    I agree with your note on being female friendly and accessible for all ages, I’ve recommended your stuff to almost everyone I know, from 19 years olds looking to increase muscle mass to retirees looking to lose weight to every colleague and business person I know who doesn’t realise how much time they could be saving using your four hour techniques (and every guy I know for the female orgasm chapter!).

    Such great content in such accessible formats, thanks again for your constant mission to share the most efficient ways to get the most out of life – every time I have to learn a new skill you’re the first place I look to see if you’ve found a more efficient way for me to learn it, and you usually have! You’re a gun 🙂

  44. Congratulations Tim! 😀 I’ll look forward to 4HC.

    The slow carb diet definitely demands creative meals.

    Thanks to your info in 4HB I found an ART specialist who thinks he can reverse a shoulder injury that has been restricting me for about 10 years and clear up the aftermath of several accidents. I am in agony right now (1st treatment today) but the idea of a pain free future thrills me. Thank you so so much!

    I’m thinking the next 4H book will be The Four Hour Photographer. 🙂

    Alles liebe

    Natalie

  45. I congratulate you Tim. I enjoyed your other books immensely and I will probabaly give this one a shot.

    Sorry, I really want to be more supportive and jump on the band wagon but am struggling a bit with you being the “expert” on cooking. Go back and watch yourself on youtube http://www.youtube.com/watch?v=fd-7a_wdVZk – I know I have seen other videos where you almost seemed to be eatinig out of necessity and taste was second at best. I will always support your efforts and I hope your kill this one and make me “eat” my words.

    The Amazon platform is great, Seth Godin has done amazing things with the Domino project.

    Again, I sincerely wish you success and hope you prove me wrong on this one.

  46. Tim I hope you combine some of your concepts into special recipes. Like vitamins or nutrients from certain foods that help you perform better. Please come up with different recipes for protien bars, shakes, cookies that will help us perform better for a specific need or illness or sex. Your have shown how great you are at identifying what and when things work in the body now give us the recipes and do 80 percent of the work so that we can benifit from only doing 20 🙂 And I will push your book the way I push the other two!!!!!! Keep up the great work

    Greg

  47. Are you possibly going to work on the Four Hour mind? I heard from someone that you might be doing that in the near future. This book sounds just as amazing though.

  48. Tim,

    Why not “The 4 hour investor”…

    I’m sure we can find some methods to make profit with the money we earn.

    (And then… we will be able to reach “The 0 hour workeek” status.

    Interesting thinkline. Isn’t it?

    Tell me something.

  49. “The 4 hour chef” – the name is really attractive but it is not still clear what is going to happen but I’m certain that it would be really interesting and definitely we will like it. This new book will definitely be good.

  50. If 4 Hour Chef has a bigger launch than 4 Hour Body did (which was huge and stupendously popular) then I can’t wait to see it roll out! Congrats on being the first in an exciting new endeavour!

  51. i wanna buy electronic versions of every book tim has out, but i wont pay the same as for the paper edition, wich i wont buy mainly because i just dont buy paper books anymore

    what i wanna say is, lets price em better (aka cheaper) so they’ll be bought by the thousands

  52. Wow Tim – what a long way you’ve come in such a short time! From being rejected by all publishers but one to having the publishers fight over you!

    First, congratulations on all your success so far. You entirely deserve it and I respect you very much, however…

    Not to be critical or anything, but take it for what it’s worth: The 4 Hour Workweek was a really exciting book. It was a game-changer. It was something to be excited about. For two years I kept it on my bedstand during the tough times as hope that I could get my life back in control.

    The 4 Hour Body has some really useful information and you put a lot of work into it. But it’s not a life-changing book, not in the sense that 4HWW was.

    I’m not sure that the basis of “4-Hour Chef” is something that a person can get emotionally fired up about. It doesn’t back the same kind of charge.

    Anyway… that’s just some feedback from your audience. Good luck in all your endeavours and will continue to follow your content and support you.

    1. In response to Lavalink. I believe that its just one of those things, where it depends on your perspective.

      The 4HWW, I loved it and am working on changing my life up to be more successful at accomplishing it’s priciples.

      The 4Hourbody……BIG TIME LIFE CHANGER for me. I’m not trying to create a philosophical argument here, but it is the way your framed your statement. You said it was feedback from “your audience” I consider myself part of the audience….so I had to disagree.

      I don’t remember holding an election that proclaimed you “speaker of the audience”.

      I am looking forward to the 4HourChef, because I have challenged myself to become a better cook based on the 4Hourbody foodplan. Additionally I got to hear Tim speak at OTK and this books is going to be awesome!

  53. Hey Tim,

    Love your stuff, obviously. Was thinking about what’s saved me the most time cooking and has got to be a counter top grill (something foreman-esque). If you could throw in some kick-ass recipes for that it would be much appreciated and indulged in.

  54. The 4-Hour Chef from the dude who wouldn’t boil lentils a year ago?! I can’t wait!!

    And naturally, I’d love to help in any way I can. I was the ultimate kitchen retard before I discovered the farmers market (I’d been known to burn water on occasion).

    Also, the Lakers reference warmed my heart 🙂

  55. PASS!! Terrible. With so much to offer and share with people after all the success you have worked so hard for; you decide to do this. No doubt it will earn you lots of money but you have lost your way….

  56. Tim,

    Congratulations on the new book! Any plans for The 4-Hour Body in Spanish? I have several friends here in Mexico who it would be great for!

  57. I actually just started to follow your blog a few days ago, so I can’t really gauge if you “lost your way” like Shawn says. In my opinion it’s always good to go new ways and try new things!! That’s what makes life interesting.

    I’m sure this book will be a great success!!

    Jen

  58. Hey Tim,

    I gotta say I loved the 4HWW and think its your best piece of work to date, I have also put your ideas on weight gain into practice and have to say you’ve revolutionized the way I workout, although I have to say I don’t quite like the shift of your blog content into working out and cooking principles, I’m a travel and muse buff at heart! I’ve got to say I was a bit disappointed about hearing the 4 Hour Chef was your next venture as this would appear to spell another shift in blog content which I love so much. Especially because I was super psyched to hear you may be turning your attention to learning music.

    All the best for the 4 Hour Chef Tim, not really my cup of tea but I’ll keep an open mind!

  59. Stoked for the new book, Tim. As a single dude wanting to eat well, of course I am going to cop it. And since I know you pay attention to your fan-base feedback, put me down for yet another “4-Hour Travel” vote. Everyone knows you would kill it. Until then, I will be looking forward to some dope cooking hacks.

  60. I very much want to try PAGG fat loss idea. Over two years ago I had my thyroid completely removed following a diagnosis for papillary thyroid cancer (just about the most benign form of cancer in the world ) and I have been given a complete all clear after 2 years of monitoring with a prognosis that will see my 100th Birthday (currently 38). I am in good medical condition and not out of shape but I am carrying a few extra pounds and PAGG sounded interesting after reading about it. I have to take 200micrograms of Eltroxin every day to make up for having no thyroid at all, but other than that take no other medication. Can anybody tell me, did Tim mean ‘Eltroxin’, the drugs people like myself take for under active thyroid or no thyroid, or some other type of thyroid medication for those with overactive thyroid or other conditions. ? , Would AGG be the less risky option seeing as Policosanol is the most controversial part of PAGG?

    Secondly, given that I have no thyroid and the amount of Eltroxin I take is regulated to 200 micrograms a day, am I guessing correctly that dramatically spiking caloric intake one day a week will not have create the same fat loss mechanism for me as it does in others. ? For me, will it merely be a psychological break from caloric restriction.?

    any feedback supplied on these issues would be greatly appreciated.

    Thanks

    Jonathan

    1. Jonathan, ran across your “no thyroid” question.

      I am in the same boat & had the exact same questions.

      Did you ever get an answer from anyone? If so, what was it?

      Or did you proceed without an answer and if so, what did you discover, do differently or accomplish.

      Thanks for any insight you can give me,

      kcj

  61. Hi Tim,

    Good luck with the book, and thanks for the 4-hour body, I’m buffer and thinner than I have been in years! Just thought you might like to (and should) see this clip from a BBC comedy show, whenever I mention and explain the slow-carb diet and cheat days, everyone always brings this up! Enjoy

    http://www.youtube.com/watch?v=1NjTWvl8x-U

  62. Very interesting… I’m half excited about this. I hate cooking and it’s definitely at the top of my “things to outsource” list, but I’m sure whatever Tim has to say about it will have a new and interesting spin. Although, too many more 4-hour books and I’m going to have to switch to polyphasic sleep to find enough hours…

  63. Hay Guys,

    I am planning to study in Japan for one year at Kobe university. I would like to know if anyone here has any advice or is knowledgeable about radioactivity.

    Do you think Japan is a safe place to visit at the moment? I will be staying for 1 year in Kobe city, which is 348miles away from the Fukushima plant.

    I wonder if Tim has any advice as well, since he often travels to Japan.

    Regards,

  64. Tim,

    You are amazingly inspiring. Kinda like a Seth Godin who punches you in the face (in a good way). I would love to see a 4-hour travel. It would have to be something about the way you plan for the travel because that always takes forever. If you want a good deal, you have to spend a long time. If you could hack that assumption you’d be golden. Lovin’ your site.

    Cheers,

    Rob

  65. Tim, check out Quinoa if you didn;t already know it. Superhealthy grain, held sacred by the Incas in Peru… Superhealthy and great taste, basis for some awesome recipes for your new book I reckon… Looking forward, lots of luck writing it!!

    1. Sven, Please Check Out Tim’s 4-Hour Body book. He mentions quinoa at least five or more times throughout the book in relation to slow-carb diet and also in relation to physical training.

      Notice that he eats quinoa only on what I like to refer to as “spike” (his Saturday cheat days)? Quinoa is a grain, as is brown rice. Neither one is acceptable while specifically on his “slow-carb” diet. But he does mention quinoa in the latter parts of the book as part of an eating plan when training for extreme events like marathons. So I imagine he will include that grain and its high protein count in the Chef book, but note he obviously has heard of it and included it in his previous work.

  66. Really excited for this! Diet is the hardest thing for me, I really hope this can help me have a go to guide for whenever I don’t know what to make. Too often I succumb to fast food because of laziness..

  67. I am quite impressed by all the credentials and achievements. I am intrigued by this, and by the Four Hour Work Week now.

    I am also a chef, and will be curious how you put this together.

    That’s a pretty cool point, the first book to be published through Amazon.

  68. Hey,

    I have Tim Ferriss’ book here, I really want to give the slow carb diet a go but I’m alergic to Pulses – Anyone know if this will work minus the beans?

    Thanks,

    Jules

  69. I have a question – irrelevant to this post but was unsure where the proper place to post would be. Thinking about starting this 4 hour body lifestyle and was wondering if the diet is supposed to work to drop the last 5 lbs? I can understand that it would provide drastic results for people who are large – even just cutting out soda’s is fairly effective but for someone who is 4’11 and 100 lbs, would it still help reduce my body fat %? and how long would i need to do this for it to be effective?

    just ordered the book btw – so if all this information is covered in the text then let me know.

    thanks,

    mj