Interview with Balaji Srinivasan on The Tim Ferriss Show podcast
The 4-Hour Chef Launch — Marketing/PR Summary of Week One
What a whirlwind of a week! For those of you interested in how I sequence launches, or how punishing the last 7 days have been, or what’s required if you want a shot at #1 New York Times or BookScan, below is a very partial list of media coverage and partnerships. They are in rough …
Continue reading “The 4-Hour Chef Launch — Marketing/PR Summary of Week One”