Tim Ferriss

Ed Cooke, Grandmaster of Memory, on Mental Performance, Imagination, and Productive Mischief (#52 & #53)

Ed Cooke on the Tim Ferriss Show

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Ed Cooke is a dear friend and a Grandmaster of Memory.  In 2010, he was interviewed by a journalist named Joshua Foer. Under Ed’s Yoda-like training, Joshua became the very next American Memory Champion in 2011.  It took less than a year for Ed to transform a novice from unknown to world-class.

But how?!?

Aha… This interview explores Ed Cooke’s brilliant techniques (many of which I use), strategies, and practical philosophies.  To boot, he’s also a wicked funny bastard!  If you enjoyed the epic interviews with Kevin Kelly, Josh Waitzkin, or Maria Popova, you’ll love Ed.  He’s one of a kind.

You can find the transcript of Episodes 52 and 53 here. Episode 53 begins on page 24. Transcripts of all episodes can be found here.

Ep 52: Ed Cooke, Grandmaster of Memory, on Mental Performance, Imagination, and Productive Mischief
Ep 53: Ed Cooke (Part 2), Grandmaster of Memory, on Mental Performance, Imagination, and Productive Mischief

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Scroll below for links and show notes…

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Selected Links from the Episode

Show Notes

Part 1

  • How Tim and Ed were introduced, and what it takes to be a “grandmaster of memory” [5:02]
  • The dynamic that produces rapid developments in speed and capability [8:15]
  • The outcome of the unusual 4-Hour Chef memory competition [13:02]
  • The story of winning the US memory championships and subsequently training Joshua Foer [21:02]
  • Exploring the extraordinary skill of imagination [24:22]
  • Memory techniques which can be utilized in everyday life [32:02]
  • Recommendations for designing house parties based on memory techniques [39:02]
  • Clarifying and finding objectivity…and the value thereof [41:47]
  • Rapid-fire questions [47:45]

Part 2

  • Balancing intuition and analytical decision making [1:27]
  • How to set up incentives to flog yourself into self-discipline and systems thinking [5:55]
  • On merit and virtue [8:05]
  • Contrasting homelessness with the strange selfishness of Silicon Valley [10:00]
  • The conundrum of the Bill Gates model of philanthropy [18:25]
  • What is financial security, and how does Ed Cooke define it? [24:20]
  • Ed Cooke’s take on Burning Man [30:55]
  • Quick fire theory about why Burning Man is the most brilliant institution in the world [32:20]
  • How to extract the Burning Man experience for a group of 20? [41:40]
  • Escaping existential doldrums [45:55]
  • Balancing present-state mindfulness with building things [52:25]
  • More rapid-fire questions [55:40]
  • A specific defining moment from Ed Cooke’s childhood and the theory of exteroception [1:07:25]

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A card game by Tim Ferriss and Exploding Kittens

COYOTE is an addictive card game of hilarity, high-fives, and havoc! Learn it in minutes, and each game lasts around 10 minutes.

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