Built to Sell — Making Your Company Sellable

Built to Sell — Making Your Company Sellable

Waterfall in Aix-en-Provence, France. (Photo: Mat3270) “Didn’t you write that you believed BrainQUICKEN couldn’t be sold?” The question — a common one — was from writer John Warrillow and for an article in Inc. Magazine. The embarrassing answer was “yes.” In 2005, I had assumed it was impossible to sell my then start-up and, as …

How Tim Ferriss Makes Money (and Other Things)

Two days ago, I saw the following tweet: @tferriss so self-promo by referring to yourself in the third person can work. It’s ironic given the content of this http://su.pr/3BZbFL This was in response to my tweet, which read: Inc. Magazine – Tim Ferriss on the Pitfalls of Personal Branding: http://su.pr/3BZbFL Ironic? Not really. Let me …

How Authors Really Make Money: The Rebirth of Seth Godin and Death of Traditional Publishing

How Authors Really Make Money: The Rebirth of Seth Godin and Death of Traditional Publishing

What do the economics of publishing look like… really? (Photo: thinkpanama) (Special thanks to my agent, Steve Hanselman, and my anonymous sources within the world’s biggest publishing houses) Print is dead! This has become a popular headline, and a great way to get quoted, as Nicholas Negroponte has shown. Iconic author Seth Godin, after 12 …

The Way of the Dodo — How to Sell 10,000 iPad Cases at $60 Each (and Other Lessons Learned)

The Way of the Dodo — How to Sell 10,000 iPad Cases at $60 Each (and Other Lessons Learned)

DODOcase, one of more than 1,000 businesses created in the last six months, has sold more than 10,000 units at $60 each. From today’s New York Times coverage of the Shopify/4-Hour Workweek build-a-business competition that just ended: To encourage early, positive buzz among Apple iPad buyers, Mr. Dalton [of DODOcase] hired street teams via Craigslist …