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What to Do If Boycotted by 1,000+ Bookstores? Open Your Own Bookstores, Of Course.

So far, The 4-Hour Chef has had some great allies, including Panera (complete with new hidden Slow-Carb Diet menu), BitTorrent (bundle here), and Hastings. In San Francisco, Samovar Tea Lounges in now selling signed copies in all locations!

But I’m most excited about my next partner: you.

What to do if 1,000+ books stores are boycotting you? Create your own bookstores, of course. That’s where The Army of Davids Campaign comes in.

From now until Friday at midnight PST, interested readers can sell The 4-Hour Chef through their own “bookstore” Fan Fundraising pages on Rally.org here.

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– I will donate $6 of every book sold (100% of my royalties and then some) to DonorsChoose.org to help high-need public school classrooms.

THE PRIZES

#1 – Grand Prize for most books sold (500 books minimum): An all-expenses-paid overseas food sabbatical with me and friends. You’ve seen me host trips to India, Africa, and elsewhere. They’re always a blast. Though details are TBD and dates will be mutually agreed, it’s likely we’ll be doing a high-end trip through Tuscany, Italy.

#2 and #3 – Runners-up Prize for second and third most books sold (250 books minimum): An all-expenses-paid full-day trip to SF to see my favorite spots and enjoy mastermind jam sessions with me and a small group of entrepreneurs.

Find full details here, and I hope to travel with you soon! If you need an inspirational video to get you pumped, here’s one of my favorites. Avante!

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