Last week, Ramit Sethi and I recorded a private videocast for a select group of readers. The three short videos below, all 2-8 minutes in length, describe our blogging tips and techniques, as well as an examination of traditional publishing vs. self-publishing.
He and I have both had the privilege and tactical experience of:
1) Building highly-trafficked blogs in a crowded blogosphere of more than 120 million blogs. More important, both of our blogs are well-known for action-oriented readers (For data on this blog’s readers — that’s you! — check this out).
2) Publishing books that reached The New York Times bestseller lists. Ramit’s experience is fresh and most up-to-date from his last three weeks with I Will Teach You To Be Rich, while I wrote The 4-Hour Workweek, which has been on the New York Times business bestseller list continually for 23 months, since its publication in April of 2007.
Here are some of the topics we cover in the a la carte videos:
Currencies Besides Royalties and Direct Income
Google Juice and SEO Misuse
Choosing Post Topics: From Google Keyword Tool to Stumble Upon
Post Length and Publishing Time
Tactical Redating of Posts
Regarding the plug-in I mention for keeping your best content on your homepage, the very smart Lloyd Budd at Automattic explains:
Have your WordPress theme developer to update your theme to take advantage of the simple 2.7 feature “sticky posts” to have articles stay on the front page: http://codex.wordpress.org/Function_Reference/is_sticky
Self-Publishing vs. Big Publishers – 5:11
How to Build Traffic – 7:22
More Blogging Tactics – 2:35
In Ramit’s latest post, you will find an additional video on our mutual “false starts” and mistakes.