From CEOs to Opera Singers – How to Harness the "Superstar Effect"
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From CEOs to Opera Singers – How to Harness the "Superstar Effect"

Sumo stable in Tokyo, Japan: you don’t need to be a superstar to use the Superstar Effect. The following is a guest post by Cal Newport, MIT Ph.D and all-around whiz on competing against the odds. His discussion — and suggested uses — of the “superstar effect” and corollary are mirrored in what I tell …

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