The Blog of Author Tim Ferriss
Tim Ferriss's 4-Hour Workweek and Lifestyle Design Blog. Tim is an author of 5 #1 NYT/WSJ bestsellers, investor (FB, Uber, Twitter, 50+ more), and host of The Tim Ferriss Show podcast (400M+ downloads)
Preface from Tim This is the second post by Alexis Ohanian for Entrepreneurship Week on this blog. Here is the first post, which covers his founding of reddit, which he later sold for millions of dollars. This post covers a critical topic: how to get massive attention for your company from national media. How do …
Above and below are five American Apparel ad campaigns that ran for less than $1,500 each. Designed to get attention and create controversy, they were covered in AdWeek, The Hollywood Reporter, Daily Mail, NBC, Gawker, and dozens of other outlets and blogs. Despite this minuscule budget, they did millions of earned media impressions all over …
Continue reading “The 5 Top-Performing American Apparel Ads, and How They Get PR for Free (NSFW)”
