How to Create a Perennial Bestseller

How to Create a Perennial Bestseller

Nobody sits down to make something they hope will be immediately or quickly forgotten. Elon Musk compares starting a business to “eating glass and staring into the abyss of death,” and no one would willingly do all that if they thought their efforts were going to disappear with the wind.

The 4-Hour Chef is a NYT, WSJ, and USA Today Bestseller! But There is Mystery and Intrigue…

Thanks to all of you, The 4-Hour Chef will now be featured on all of the big bestseller lists: The New York Times (available to the public shortly), The Wall Street Journal, USA Today, and Publishers Weekly. THANK YOU!!! I’m honored to have the opportunity to write for you, and it’s been an amazing trip. …