The 4-Hour Body – Sample Chapter and Full Table of Contents
A taste of things to come… (Photo: Blackbox Cases) I’m excited to present the full table of contents from The 4-Hour Body, as well as the first chapter. Enjoy! …
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Blogging by Numbers: How to Create Headlines That Get Retweeted
There is an art and science to getting blog posts to travel like wildfire. This post will look at both, based on number crunching with 281 posts, 39,000+ comments, and almost 2,000,000 click-throughs via my Twitter profile and Facebook fan page in the last six months. Here’s what I’ve found to work well…
How to Travel 12 Countries with No Baggage Whatsoever
Starting tomorrow, travel writer Rolf Potts will embark on a trip that will take him around the world without using a single piece of luggage. This post will explain how he’s going to do it, and there’s a kick-ass giveaway at the end…
Why Grow? and Other Wisdom from 37Signals
The path to profitability doesn’t need to be complicated. (Photo: El Photopakismo) I’ve known the guys at 37Signals for a little while. I first met Jason Fried at SXSW in 2008, and I then got to know David Heinemeier Hansson (DHH) over e-mail and in person last year. On a fundamental level, I think, our …
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How to Create a Global Phenomenon for Less Than $10,000
Here is my most recent keynote from the 2,000-person+ Le Web in Paris, which focused on how to catalyze a global phenomenon on a very limited budget. Topics include: How to sell “around the product” for more coverage. The three necessary types of media exposure. Real-world tipping points from the launch of The 4-Hour Workweek …
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Sneak Peek: The New and Expanded 4-Hour Workweek is Here
The 4-Hour Workweek was first published April 27th, 2007. I did my best to cover all of the bases when it debuted, but there were gaps. Though I included cases studies of families using lifestyle design, for example, it was hard to find more than a few the first time around. Not anymore. Things have …
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Start-up Strategy: To Change the Game, Change the Economics of How It's Played
(photo: laffy4k) Several weeks ago, I found myself in the passenger seat of a car going nowhere fast. My friend, Peter Sims, who had earlier introduced me to the Stanford D.School, was leading the charge into the unknown, hurtling us (hopefully) towards dinner in exotic Burlingame, where people from SF and Palo Alto compromise to …
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How to Use Twitter Without Twitter Owning You – 5 Tips
(Photo: Timothy K. Hamilton) Total read time: 5 minutes. I’ve evolved as a user of the micro-blogging tool called Twitter. That said, technology is a great slave but a terrible master, and Twitter can turn the tables on you with surprising subtlety. This post will explain how I use Twitter and the 5 rules I …
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Book Launch 101: Media Hijinks, Amazon Timing, and VIP Treatment for You
The last 72 hours – that’s me on the right. (Source: AgentGenius) I opened an appropriate fortune cookie last week: “A calm sea does not make a skilled sailor.” It’s important to always have a Plan B. Take, for instance, a book launch. It’s easy to miss the bestseller list if you don’t have a …
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The Art of Speed: Conversations with Monster Makers
The “Art of Speed” panel at SXSW: Evan Williams, Cali Lewis, Mike Cassidy, Tim Ferriss (Photo: vantan) I had a blast organizing and moderating the “Art of Speed” panel at the incredible SXSW conference a few months ago. It was standing room only (at least from what I could see), and I learned a ton …
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